For First Time in History of Heavyweight Division, Gambling Company Sponsors Title Fight

The operator GGBET will act as the main sponsor of the men’s boxing heavyweight championship match between Oleksandr Usyk and Daniel Dubois, which will take place on July 19 at Wembley Stadium in London, UK.

The official sponsor of the Usyk vs. Dubois 2 bout is GGBET, a bookmaker brand with Ukrainian roots. Given that a gambling operator has never sponsored a heavyweight title contest, this is a historic moment for boxing. Another reason that night could go down in history

is that Usyk has a rare chance to win the title of three-time absolute world champion.

The Wembley Arena in London will host a rematch for the title on July 19. Usyk is the current world champion in the WBA, WBO, WBC, and IBO divisions, which he’ll try to defend, while Dubois is the current IBF champion.

In August 2023, Usyk and Dubois fought for the first time in Poland, with the Ukrainian defeating the British fighter via technical knockout. For Dubois, the rematch is especially significant because it will occur at the storied Wembley Stadium, known as the “Home of English Football”, in his hometown.

GGBET Isn’t Alone in Organizing Title Match

GGBET has teamed up with boxing agency Ready to Fight and boxing promotions company Queensberry for this historic occasion. In addition to brand presence in promotional materials and at important events, such as the boxers’ press conference on July 17, the weigh-in on July 18, and the fight itself, the partnership involves the visual integration of GGBET on ring elements. Additionally, boxing fans can participate in GGBET’s themed contests on social media and get exclusive deals on the bookmaker’s website prior to the bout.

The GGBET bookmaker brand has previously sponsored boxing contests on a worldwide basis. GGBET UA partnered with MEGOGO to provide exclusive Ukrainian-language coverage of both Oleksandr Usyk and Tyson Fury’s 2024 bouts. The International 2022 with Dota 2, the BLAST Premier event series with CS2, and numerous other top eSports competitions have been officially sponsored by GGBET on a global scale. At the moment, the betting firm actively supports Ukrainian sports teams and events while keeping a line on traditional sports.