Esports betting statistics: key figures

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KEY STATISTICS 

• Esports betting revenue worldwide is forecast to exceed US$3.4 billion by 2029.(Statista)
• The esports betting market is becoming increasingly concentrated, with Counter-Strike 2, League of Legends, and Valorant accounting for more than 85% of global betting turnover in H1 2025. (Sharpr)
• Gen Z bettors accounted for 44% of betting activity in FY24, up from 36% the previous year, overtaking Millennials. (Sharpr)
• Counter-Strike and League of Legends remain the dominant titles in esports betting. (Sharpr)

Esports bets average close to €29 per wager. (EGR)

Esports betting market in numbers

The global esports betting market continues to grow, supported by regulatory changes.

• The esports betting market is expanding worldwide, and revenue is expected to surpass US$3.4 billion by 2029, fueled by growth in the U.S., and Europe, and by the wider legalization of online gambling. (Statista)

Global esports betting revenue hit approximately US$2.5 billion in 2024 and is projected to reach around US$3.02 billion by 2026. (Statista)

Esports betting in the USA: key figures

America dominates the market by total dollars, with League of Legends as the top betting draw.

• The United States is set to lead the esports betting market, with revenues projected to hit around US$953 million by 2026. (Statista)
• League of Legends drives the highest betting volume in North America. (Sharpr)

Esports betting global markets in numbers

Esports betting doesn’t follow a single pattern across countries. Interest, activity, and revenue concentrate differently across regions.

• Latin America became the fastest-growing region with a 27% jump, increasing its share of worldwide betting from 8.1% in early 2024 to 10.3% in early 2025.  (Sharpr)
• Online sports betting is the most popular type of gambling in the UK. (Statista) 
• Esports betting revenue varies widely across regions, with South Korea, BRICS countries, and parts of Africa showing significant differences in market size and average revenue per user (ARPU).

• One in six Australian gamblers (16%) reported betting on esports events. (Statista) 
• Esports betting activity varies by country, with a small but significant share of gamblers placing bets over the past year. (Statista)

In the first half of 2025, Naples earned more money from virtual sports betting than any other Italian city, beating out Rome and Milan. (Statista)

Crypto esports betting

Live in-play betting is growing rapidly, now making up nearly 30% of wagers, while crypto betting is gaining ground with around 8% of total volume (Market Growth Reports). Platforms supporting cryptocurrency see 37% higher user retention than traditional payment systems. (Market Growth Reports)

AI in esports betting

AI is becoming a major force in esports and sports betting. Modern AI models can predict game winners with 75–85% accuracy (WSC Sports), leading to a 62% increase in betting accuracy for users (WSC Sports). Beyond betting, AI is also used for team training, match analysis, content personalization, and fraud detection.

Esports betting facts under the microscope

The esports betting audience skews young, relies heavily on influencer guidance, and concentrates around specific titles.

• Content creators influence nearly 50% of esports bettors’ decisions. (Market Research Future)
  

• The 19-25 age group dominates esports betting, largely because their comfort with technology and gaming makes them more likely to bet online. (Market Research Future)
• Bettors aged 18-43 accounted for 87% of esports wagering last year, while Gen X made up 11-13% of the market. (Sharpr)
  

• Esports bettors wager an average of 29 EUR per bet, significantly higher than traditional sports like football (5 EUR), floorball (13 EUR), and cycling (14 EUR). (Oddin.gg) 
• By June 2025, Scarlett (real name Sasha Hostyn) held the top spot as the highest-earning female esports player globally, with career earnings exceeding $472,000. (Statista)
• Danish player Johan Sundstein, known as N0tail, ranked as the world’s highest-earning esports player with career earnings surpassing $7 million. (Statista)
• Between 2023 and 2024, Valorant’s share of esports wagering almost doubled, rising from 3% to 5%. (Sharpr)

More esports betting insights

These statistics are just one piece of the esports betting landscape. Browse our other posts for strategy guides, platform reviews, and industry analysis.